The event
A unique gathering dedicated to niche perfumery
Geneva Perfume Days brings together in Geneva a selection of independent perfume houses, Swiss and international, for three days of discoveries, encounters and olfactory experiences.
20 – 21
March 2027Salle du Faubourg
Geneva
The concept
Geneva,
capital of perfumery
With Geneva Perfume Days, we are building a bridge between independent perfume houses and a passionate, curious and discerning public, at the heart of a city historically linked to perfumery.
A city
a history
an olfactory future.
A selection of around 20 Swiss and international houses
A professional opening and two days open to the public
An iconic city with a historic link to the perfume industry
Enthusiasts, collectors, professionals, press and content creators
The programme
3 days devoted
to perfume
- Friday
19 March 20277 pm – midnightPrivate openingAn evening strictly by invitation, dedicated to professionals, press, partners and guests. - Saturday
20 March 20279 am – 8 pmOpen to the publicEncounters, discoveries and olfactory experiences. - Sunday
21 March 20279 am – 8 pmOpen to the publicEncounters, discoveries and olfactory experiences. It is also Fragrance Day.
On the programme
Immersive
olfactory experiences
The discovery of the houses' creations, exchanges with their founders and teams, meetings with industry professionals, as well as encounters, conversations and experiences around perfumery.
Discover
A discerning selection of independent perfume houses.
Exchange
Direct encounters with founders and creators.
Be inspired
Encounters, conversations and experiences around perfumery.
Our vision
Two families
of houses
Geneva holds a historic place in the global perfume industry: it was here, in 1895, that the house that would become Firmenich was founded, and Givaudan settled in Vernier as early as 1898. This heritage is part of Geneva's perfume ecosystem. Yet many of the houses Geneva's residents follow remain impossible to find in their own city. Our selection rests on two commitments.
01 · Discover
The houses you cannot find here
Independent and niche houses, Swiss or international, with little or no distribution in Geneva and Switzerland, which Geneva's residents will at last be able to smell, try and buy.
02 · Tell
The houses that shape Swiss perfumery
Houses born or based in Switzerland, coming to share their story, their materials and their craftsmanship with the Geneva public.
The venue
Salle
du Faubourg
An iconic venue in the centre of Geneva, offering an elegant and adaptable setting to welcome the houses, the public and the event's various spaces.
